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The Outdoor
Channel
Adds "ATV Television" to Off-Road Line-Up
TEMECULA, CA: Management of The Outdoor Channel,
Inc. announced the acquisition of the exclusive
national broadcast rights to ATV Television beginning
in January, 2000. The program is
produced and hosted by Doug Meyer, West Coast Editor
of ATV Magazine and ATV Sport Magazine.
"We are very pleased to add ATV Television to our
growing list of off-road programs," said Wade Sherman,
Vice President of The Outdoor Channel. "It's just
one more reason why The Outdoor Channel continues
to lead the pack in programming for the traditional
outdoorsman."
The weekly program will cover ATV tests, long-term
evaluations, new product reviews, technical features,
and project ATV's. Each episode of the show will
be highlighted by a series called 'Back Road Adventures',
where the viewer can ride along on ATV adventures
such as camping on the beautiful Paiute Trail, pounding
and banging up the incredible Sledgehammer/Jackhammer
Trails, climbing the slickrock of Moab, winching
up the waterfalls of Surprise
Canyon, and even looking for bear in the Canadian
Rockies. Although primarily focused on the recreational
adventurer, ATV Television will air several specials
covering the sport market with episodes on sand
dunes, racing highlights, and special projects.
"I'm proud to have ATV Television join the growing
family of off-road recreation programs on The Outdoor
Channel," said Doug Meyer. "Not only will the outdoorsman
and ATV enthusiast get some great
information and entertainment, but we'll keep him
informed on the latest issues affecting the sport."
ATV Television will air Saturday at 3:00 PM, Monday
at 5:00 PM, and Thursday at 9:30 PM. All times are
EST.
The Outdoor Channel is available to all cable systems
nationwide and can also be received unscrambled
via C-band satellite, Galaxy 9, Tr. 1. Individuals
who don't receive the network are encouraged to
call their local cable company and request it. The
Outdoor Channel is also available via digital satellite
on DISH Network, the fastest growing and most advanced
of the digital satellite services. Information on
DISH Network and the location of local retailer
is available by calling 1-800-333-DISH or by visiting
the
DISH Network website.
For more information about The Outdoor Channel
Contact: Jake Hartwick, Executive Vice President
43445 Business Park Drive, Ste. 103
Temecula, CA 92590
E-mail:
jake@outdoorchannel.com
Phone: (800) 770-5750
Website:
Outdoor Channel
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