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By: Robert Janis

TreadLightly!

Tread Lightly! Helps OHV Community Gain Favorable Reputation

Continued from page 1...

Volunteers help Tread Lightly! restore an ATV trail in Wyoming.
Volunteers help Tread Lightly! restore an ATV trail in Wyoming.

The Tread Trainer Program trains participants in innovative, practical methods of spreading outdoor ethics to the public. The curriculum focuses on motorized and mechanized recreation. Participants of the program become active in spreading the message of Tread Lightly! to clubs, businesses, visitors, enthusiasts, community members, and educators.

Restoration for Recreation raises capital from the private sector and provides money to public agencies to repair damaged recreational facilities.

Membership

According to McCullough, the organization has about 5,000 friends and members.

There are a number of membership classifications:

  • Individual Membership
  • Retailer Membership
  • Outfitter Membership
  • Dealer Membership
  • Club Membership
  • Corporation Membership
  • Media Membership
  • Government Membership
  • Alliance Membership

Individual membership is for individuals who are involved in outdoor recreation and who want to take an active role in preserving the outdoors and build a positive image for outdoor enthusiasts.

Retailer membership is for retailers involved with outdoor recreation. Members in this category are expected to spread the agenda of Tread Lightly! to their customers.

Outfitter membership is for outfitters involved with outdoor recreation. These members are expected to educate customers in outdoor ethics.

Dealer membership is for dealers who wish to fund the development of educational materials that spreads the Tread Lightly! agenda.

Club membership offers clubs a way to express their concerns for the deterioration of recreational lands. Club members are expected to assist in the disseminating of Tread Lightly!’s message, principles, and educational materials. There are two types of club memberships--member club and official sponsor club.

Corporation membership is for corporations who wish to contribute money to finance Tread Lightly! programs. The contributions are in proportion with the company’s sales.

Media membership is broken up into three sections--magazines, websites, and broadcast. Each category is expected to promote and support Tread Lightly! programs and agenda.

Government membership is for land and water management agencies. These agencies receive support for educational initiatives, assistance with the maintenance of public natural resources, and hands-on maintenance projects and as well as assistance with information they need to perform their work.
Alliance membership is for conservation organizations.

More about Tread Lightly! and its programs can be discovered at its website: www.treadlightly.org.

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