Tread Lightly! and HUMMER Announce Grant-Giving
Initiative for Recreation Sites
OGDEN, UTAH (April 24,
2008) – General Motor’s HUMMER division
and the nonprofit organization Tread Lightly!®
announced today the launch of a new partnership
called HUMMER’s Recreation Rescue, which will
provide grants to outdoor recreation sites.
The grants will be dedicated towards land use
education, management and trail maintenance.
“This partnership comes at a critical time,
especially for recreation activities involving
the use of off-highway vehicles,” said Tread
Lightly!’s executive director Lori McCullough.
“These grants will help land management agencies
implement their new travel management policies
in a way that helps both recreationists and the
Project sites already selected for 2008
include off-highway vehicle areas in the Sierra
National Forest in Central California and the
Ocala National Forest in Florida. Other
sites are currently under consideration and will
be announced by the beginning of summer.
Volunteers will be needed to re-seed, install
signage and kiosks, build trail enhancements and
do other important tasks.
“At a time when public participation in
outdoor recreation is at a decline,
organizations like Tread Lightly! are extremely
important in ensuring that open access to public
land remains available for future generations,”
said Martin Walsh, HUMMER general manager.
HUMMER’s Recreation Rescue was created under
the umbrella of Tread Lightly!’s Restoration for
Recreationä program. Restoration for
Recreationis designed to keep the great outdoors
beautiful, healthy and open to the public by
providing much needed resources for trail
maintenance, education and communications
initiatives to allow for environmentally
sustainable outdoor recreation.
The initiative will kick off with a project
on the popular Bald Mountain off-highway vehicle
(OHV) trail in the Sierra National Forest.
Funding and volunteers will help provide trail
maintenance, install signage, print quality maps
and develop educational outreach.
More information about HUMMER’s Recreation
Rescue and volunteer opportunities can be found
Tread Lightly!, Inc. is a national
nonprofit organization with a mission to
proactively protect recreation access and
opportunities in the outdoors through education
and stewardship initiatives. Tread
Lightly! is the nation’s signature ethics
message for outdoor enthusiasts that use
motorized vehicles. The organization also
offers unique training and restoration programs
strategically designed to instill an ethic of
responsibility in a wide variety of outdoor
enthusiasts and the industries that serve them.
HUMMER is a division of General Motors
Corp. (NYSE: GM), the world’s largest vehicle
manufacturer, which employs about 321,000 people
globally. HUMMER is a premium off-road vehicle
manufacturer with sales in 37 countries and a
product line-up that consists of the H2, H2 SUT,
H3, H3x, and award-winning H3 Alpha.
Information on HUMMER products is available at