Feel Your Best, Perform Your Best!
Yamaha Teams with
Phiten Racing to Offer Titanium-Based Products
Cypress, CA—Yamaha Motor Corporation, U.S.A.
(YMUS) is proud to introduce the new and innovative
Phiten Racing Product Line consisting of a Necklace,
Bracelet, and Tapes.
Phiten products, which are used by many top racers
and athletes around the world, apply cutting-edge
technology to draw forth the maximum potential of
both mind and body.
Phiten utilizes a unique processing technology,
the Phild Process, to bond titanium with water molecules.
The Aqua-Titanium™ permeates each fiber of Phiten’s
wearable products, helping to stabilize the flow
of bioelectric current in the wearer’s body.
The line of Phiten Racing Products offers a number
of potential benefits:
- Helps alleviate discomfort by relaxing the
- Allows for more fluid movement by increasing
- Maximizes the body’s potential by achieving
The sporty black Phiten Racing Necklace X30 (MSRP
$110.00) is made of 100% titanium-infused, flame-retardant
fabric and is secured with a hypoallergenic, pure
titanium clasp. The stylish black elastomer
rubber Phiten Racing Bracelet (MSRP $22.00) features
Micro-Titanium Spheres. This enhanced material
is created with charged titanium particles.
The Phiten Racing Tapes X30 (MSRP $15.00) are available
in a 30-pack of easy to apply self-adhesive tapes.
“Phiten products are already a phenomenon in
Japan, where they were first developed, and they
are quickly gaining popularity throughout the world,”
noted YMUS’s General Manager of Parts and Accessories,
Mo Murray. “Phiten is endorsed by hundreds of the
world’s top athletes. It has been featured in many
magazines and newspaper articles, as well as on
TV and radio.” Murray continued, “Phiten Racing
Necklace X30, for example, is permeated with a form
of Aqua-Titanium™ that is 30 times more concentrated
than standard Phiten products, and was designed
especially for Formula 1 racecar drivers and extreme
athletes to provide them the best of both function
and fashion. Yamaha is pleased to be able to offer
this cutting-edge technology to our customers.”
Phiten Racing Products are available exclusively at authorized Yamaha Dealers;
for a dealer near you call 1-800-88-YAMAHA.
To view Yamaha Genuine Parts & Accessories’ full
line-up of gear, casual apparel and accessories
About Yamaha Motor Corp., U.S.A.
Yamaha Motor Corporation, U.S.A.
(YMUS), a leader in the motorsports market, makes
the toughest, most capable and versatile ATV and
Side-by-Side vehicles. The company’s ever-expanding
product offerings also include motorcycles, outboard
motors, personal watercraft, snowmobiles, boats,
outdoor power equipment, race kart engines, accessories,
apparel and much more. YMUS products are sold through
a nationwide network of more than 4,000 dealers
in the United States.
Headquartered in Cypress, Calif., since its
incorporation in 1977, YMUS also has facilities
in Wisconsin and Georgia, as well as factory operations
in Tennessee and Georgia. For more information on