Becomes New Owner of The DIAMO Brand
Precision Powersports, new owner of the DIAMO
brand is pleased to announce it will continue to
market and distribute the high quality DIAMO
brand of Scooters, Motorcycles, UTV’s and ATV’s.
Precision Powersports is part of the Precision
Group of Companies which has a reputation for
high quality products, leading edge technology
and impeccable service.
The new ownership saw the value of the DIAMO
brand and the opportunity for sustainable growth
through a strong network of DIAMO dealers.
The company purchased inventory, parts and other
assets of LS Motorsports that is ready for
shipment to dealers. The new ownership
team of Jeff Steinkirchner and Larry Cekella
stated, “Precision Powersports is working
diligently to insure a quick and seamless
transition with current DIAMO dealers”. They
further stated, “In evaluating this opportunity
we realized the DIAMO brand of power sports
products has a strong reputation for quality and
reliability and is a great value for the
consumer. There have been a lot of DIAMO
products sold in the United States over the past
six years and we are convinced the brand will
achieve greater success and market share as we
focus on the core principles of quality, service
and exceeding customers expectations”.
Precision Powersports is excited about the
development of several new products that it
plans to release over the next year and
strengthening its offer to the DIAMO branded