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GE

GE Money and Polaris Industries Sign Exclusive Victory Financing Agreement

KETTERING, OHIO and MINNEAPOLIS, MINN. – November 29 2010 – GE Money Sales Finance, a consumer lending unit of General Electric Company (NYSE:GE - News), today announced an agreement with Polaris Industries to be the exclusive provider of promotional financing for Victory motorcycles. The multi-year program is managed by GE Money’s Sales Finance unit and continues the financing relationship that was originally launched in 2006.

“Being the exclusive financing provider for Victory motorcycles reinforces our commitment to Polaris and the Powersports industry,” said Stephen Motta, general manager of Powersports, GE Money – Sales Finance. “Our lending experience helps us provide greater value to our partners. We have the tools retailers need to generate store traffic and close more sales and our goal is to provide strong approval rates and world-class service to Victory dealers and help them build their business through financing.”

In addition to providing installment loans for the full line of Victory motorcycles, GE Money will continue to offer competitive rates and terms on all new and used Polaris products, including all-terrain vehicles, snowmobiles, Ranger side-by-side vehicles and Breeze golf carts under its standard rate program.

GE Money is among the country’s oldest and most successful retail lenders, with more than 75 years of deep experience in the consumer financing business.

Victory Motorcycles is headquartered in Medina, Minnesota. The company, which introduced its first model, the V92C, in 1998, offers more than a dozen models of motorcycles at dealerships across the country.

About Polaris
With annual 2009 sales of $1.6 billion, Polaris designs, engineers, manufactures and markets off-road vehicles (ORVs), including all-terrain vehicles (ATVs) and the Polaris RANGER®, snowmobiles and Victory Motorcycles® for recreational and utility use. Polaris is a recognized leader in the snowmobile industry, and one of the largest manufacturers of ORVs in the world. Victory Motorcycles, established in 1998 and representing the first all-new American-made motorcycle from a major company in nearly 60 years, are rapidly making impressive in-roads into the cruiser and touring motorcycle marketplace. Polaris also enhances the riding experience with a complete line of Pure Polaris® apparel, accessories and parts, available at Polaris dealerships. Polaris Industries Inc. trades on the New York Stock Exchange under the symbol “PII,” and the Company is included in the S&P Small-Cap 600 stock price index. Information about the complete line of Polaris products, apparel and vehicle accessories, is available from authorized Polaris dealers or anytime from the Polaris home page at
www.polarisindustries.com.

About GE Money
GE Money's Sales Finance Unit, based in Kettering, Ohio, is a part of General Electric Company's GE Capital division, (NYSE: GE), which has extended more than $146 billion of credit to some 50 million consumers in the U.S. since January 2008. Visit GE Capital: Advertising to learn more about GE Capital's role in the American renewal.

GE Money provides credit card programs and financial services for consumers through dealers; national, regional and independent retailers; associations; contractors; manufacturers; healthcare practices; and service providers in nearly 20 industries including: automotive, consumer electronics and appliances, elective health care, floor covering, home design and improvement, home furnishings, jewelry, music, powersports, outdoor power equipment and sporting goods. More information can be found at www.gemoney.com, twitter.com/GEMoneyUS, www.gecapital.com and twitter.com/gecapital.
GE (NYSE: GE) is a diversified infrastructure, finance and media company taking on the world’s toughest challenges. From aircraft engines and power generation to financial services, health care solutions, and television programming, GE operates in more than 100 countries and employs about 300,000 people worldwide. For more information, visit the company's Web site at
www.ge.com, www.gereports.com and twitter.com/ge_reports.


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