2011 LUCAS OIL OFF-ROAD EXPO ANNOUNCES
BLUERIBBON COALITION AS 2011 CHARITY OF CHOICE
with Code BRC2011 and Help Save Trails
POMONA, CALIF. (September 12, 2011) – The
2011 Lucas Oil Off-Road Expo powered by General
Tire will invade the Pomona Fairplex Saturday,
October 8 through Sunday, October 9, with
BlueRibbon Coalition (BRC) as the official event
charity. Advance tickets purchased with
the special promotion code BRC2011 at
www.offroadexpo.com will net $1.00 for every
ticket sold to BRC.
This year’s expo is supporting the national
grassroots efforts of the BlueRibbon Coalition
by featuring the many successes and fundamental
mission of BRC. “We are pleased to have
BlueRibbon Coalition as our official charity for
2011,” said Mike Moore, President of Family
Events, the company that produces Off Road Expo.
“Their dedication to preserving trails for all
types of recreational usage is important to the
entire off-road community so to assist in the
fundraising efforts, one dollar from each 2011
Lucas Oil Off-Road Expo ticket purchased at
www.offroadexpo.com with promotion code
BRC2011, will be donated to the BlueRibbon
Coalition. In addition, any online ticket buyer
will have the opportunity to make further
donations to the coalition during the ticket
purchase process for any amount they choose.”
Expo 2011 has everything off-road including
new vehicles, thousands of parts and
accessories, ATV test rides, freestyle motocross
action, movie premieres, RC Racing and more –
all part of the BRC mission of saving trails and
keeping outdoor sports alive and well. With more
than 350 exhibitors showcasing all the latest
off-road toys, technologies, parts, gear and
accessories, the 2011 Lucas Off-Road Expo
powered by General Tire promises to be one of
the biggest shows yet.
Additionally, on Sunday October 9th at 11am,
BlueRibbon’s own Del and Stacie Albright will
host a one-of-a-kind Team Challenge for the Best
Prepared Trail Rig with several teams competing
in a fun challenge like a scavenger hunt on
their vehicle in front of a live audience.
The Team Challenge is open to the public.
“Grab some buds; make up a team; stuff your rig
and win some incredible prizes,” adds Del
Albright, BlueRibbon Ambassador.
Team Challenge application available online
BlueRibbon Coalition is proud to be featured
at the 2011 Lucas Oil Off-Road Expo, and to be
partnered with so many fine off-road businesses.
About The BlueRIbbon Coalition
The BlueRibbon Coalition is a national
recreation group that champions responsible
recreation, and encourages individual
environmental stewardship. With members in all
50 states, BRC is focused on building enthusiast
involvement with organizational efforts through
membership, outreach, education, and
collaboration among recreationists.