Polaris Announces ATV and Utility Division Promotions
Matt Homan and Jeff LeFever Promoted

MEDINA, MINN-- (March 1, 2006) Bennett Morgan, president and chief operating officer of Polaris Industries Inc. (NYSE/PSE: PII) today announced the promotion of Matt Homan to general manager, Utility Division. Jeff LeFever will assume Homan’s role by expanding his responsibilities as the marketing manager of the ATV marketing organization.

Homan joined Polaris in 2002 as the marketing manager for the ATV Division. Based on his strong business acumen and overall marketing abilities, he was promoted to the director of Marketing in ATV in October of 2004. In his positions, he has demonstrated the ability to learn quickly, adapt to an ever-changing external landscape, gain a solid understanding of the vehicle business and show strong leadership.

Prior to joining Polaris, Homan worked at General Mills for seven years in various Marketing and Marketing management positions. Homan has both his undergraduate and MBA from the Carlson School of Management in Minneapolis. He replaces Tim DeJong who retired on March 1.

LeFever joined Polaris in 2004 as the marketing manager for ATV, reporting to Homan. He has been a key contributor to the success of ATV division for the past year and a half by developing strategic plans to drive ATV retail and managing the day-to-day relationships with the company’s vendors.

Prior to joining Polaris, LeFever started his career in Operations and Finance before returning to school for his MBA. Since completing his MBA, he has gained extensive experience in marketing management by leading marketing and product teams in positions with General Mills, ConAgra Foods and Toro. LeFever holds an MBA from Darden Graduate School of Business at the University of Virginia and has an undergrad in Business from Goshen College in Indiana.

About Polaris
Information about the complete line of Polaris products, apparel and vehicle accessories is available from authorized Polaris dealers or anytime from the Polaris homepage at www.polarisindustries.com.

With annual 2005 sales of $1.9 billion, Polaris designs, engineers, manufactures and markets snowmobiles, all-terrain vehicles (ATVs), Victory motorcycles and the Polaris RANGER for recreational and utility use.

Polaris is a recognized leader in the snowmobile industry; and one of the largest manufacturers of ATVs in the world. Victory motorcycles, established in 1998 and representing the first all-new American-made motorcycle from a major company in nearly 60 years, are rapidly making impressive in-roads into the motorcycle cruiser marketplace. Polaris also enhances the riding experience with a complete line of Pure Polaris apparel, accessories and parts, available at Polaris dealerships.

Polaris Industries Inc. trades on the New York Stock Exchange and Pacific Stock Exchange under the symbol “PII,” and the Company is included in the S&P Small-Cap 600 stock price index.