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KAWASAKI SPONSORS PROGRESSIVE AGRICULTURE
SAFETY DAY™ CAMP PROGRAM
ATV Safety Awareness Focus of KMC Involvement
IRVINE, CA. (6/15/06) – Kawasaki Motors
Corp., U.S.A. (KMC) announced continuation of
its sponsorship of the Progressive Agriculture
Safety Day™ camp program. The powersports
marketer specifically underwrites a hands-on
effort targeted at safety awareness of all
terrain vehicles (ATV) usage in a farm
environment.
The Progressive Agriculture Safety Day camp
program has been helping to educate children,
parents, and volunteers about various elements
of farm safety. As the only North American
program of its kind, Progressive Agriculture
Safety Day camps have been held in 756
communities, 42 states and four Canadian
provinces. The program has positively influenced
the lives of more than 500,000 children and
adults living in agricultural communities.
During the ATV component of the day-long
comprehensive program, the Safety Day instructor
gathers the youths around an ATV and discusses
riding techniques and safety rules that are
particularly applicable in the farm environment.
The instructor covers the recommended wearing
apparel such as helmets, goggles, gloves, long
pants and boots, and there is a discussion
regarding selection of the appropriate sized ATV
based on the operator’s age.
“We are pleased that we have been able to
increase the number of camps in the past ten
years, from 19 camps in 1995 to 356 camps in
2006, reaching over 53,000 rural children and
18,000 adults,” said Susan Reynolds, Executive
Director – Programs. “The camps not only affect
the lives of the participants, coordinators, and
volunteers, but they also touch the lives of
their families, friends and communities.”
"The Agriculture Safety Day Camp program is
ideally suited to help spread the message about
ATV safety," said Roger Hagie, director of
public affairs for KMC. "The program has a
positive record of informing parents and
children about the safe and appropriate use of
ATV vehicles. We are proud to support the
Progressive Agriculture Safety Day program.”
The instruction offered in the Safety Day
Camp regarding the important choice of
appropriate sized ATV for youthful operators
between the ages of 6 and 16 is identical to the
age recommendations made to all Kawasaki ATV
buyers. Information about the age
recommendations, safety apparel and protective
clothing, and additional ATV training courses is
available by calling the ATV Safety Institute at
1-800-887-2887.
Those interested in attending a Progressive
Agriculture Safety Day camp, applying to
coordinate a camp, making a contribution to the
foundation, or finding out more about the
program, can go to
http://progressiveag.org or
call 888-257-3529.
Kawasaki Motors Corp., U.S.A. (KMC) markets
and distributes Kawasaki motorcycles, ATVs,
personal watercraft and utility vehicles through
a network of more than 1,500 independent
retailers, with an additional 8,400 retailers
specializing in power products and general
purpose engines. KMC and its affiliates employ
nearly 2,400 people in the United States, with
more than 450 of them located at the Irvine,
California headquarters.
Kawasaki’s tagline, “Let the good times
roll.™”, is recognized worldwide and the brand
has become synonymous with powerful, stylish
motorcycles for over four decades. Information
about Kawasaki’s complete line of recreational
products and Kawasaki affiliates can be found on
the Internet at
www.kawasaki.com.
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