The "WPSA TourBook," the official racing program
of the "2008 Powersports ATV Tour on ESPN."
WHITE BEAR LAKE, Minn.
(January 22, 2008) — PowerSports
Entertainment, Inc. today announced the
publication of the “WPSA TourBook,” the official
racing program of the “2008 Powersports ATV Tour
Published twice in 2008 -- with pre-season
and post-season editions -- the WPSA TourBook
will showcase both pro and amateur racers in an
impressive glossy-magazine format.
“Our goal is to recognize all racers and
classes that compete in our QuadMX and
QuadTerrain series, as well as the pros,” noted
Kent Lungstrom, V.P. of Operations for
PowerSports Entertainment, Inc. “Every class
will be covered, every racer will be
Additional content will include detailed
venue and track information, the Official 2008
Racing Rulebook, a behind-the-scenes look at
creating the ESPN show, plus a number of other
topics designed to inform and entertain racers,
spectators and television viewers alike.
The WPSA will distribute 30,000 copies of the
TourBook via mail and track distribution.
Mail recipients include recent purchasers of
U.S. sport and QuadTerrain and 2007/2008 WPSA
racing memberships. Track distribution
includes 2,000 copies distributed at individual
race venues and surrounding powersports
Advertising will be accepted in the TourBook
as well, in 4-color spread, full-page, half-page
and quarter-page units. The rate for a
4-olor page is $3,985.
Closing Dates are as follows:
Ad Materials Due
For more information, contact Carey Bohn by
firstname.lastname@example.org or by phone at (952)
About the PowerSports
The PowerSports ATV Tour is North America's
premier professional ATV racing circuit,
featuring QuadMX, QuadTerrain and SuperSport Pro
series action as well as more than 20 amateur
classes for adults, women and children. The Tour
is sanctioned by the World PowerSports
Association, North America's most respected
snowmobile and ATV sanctioning body, and a
promoter of ATV and snowmobile racing on both
the regional and national level.