|
BRP announces
appointment of New ATV Race Manager
Jimmie O'Dell |
Valcourt, Québec, June 4, 2009 – BRP is
pleased to announce the appointment of Jimmie
O'Dell as manager of the Can-Am™ ATV Racing
Program. O'Dell's new duties will include
developing a vision for the Can-Am program and
carrying it out in partnership with the race
teams, staff and racers themselves. He will work
closely with BRP’s marketing, technical and
engineering departments to deliver top-flight
performance results aimed at promoting and
benefiting the Can-Am ATV brand. He will be
based in Valcourt, Québec.
"We are very excited to have Jimmie come on
board to the Can-Am ATV race program," said
Denis Morin Vice President Product Development
Ski-Doo and Sea-Doo. "He brings a large amount
of passion for racing and has a long history of
off-road experience both as a racer and
employee. Jimmie is a perfect fit for us and he
brings a great personal perspective to our race
program."
Jimmie began working for BRP in 2001 as a
district sales manager in the southeastern
United States. In 2007 he was appointed as
manager of the BRP call center and also oversaw
the technical publications department for all
brands at BRP, Inc.
"This is a great fit for me both personally and
professionally," says Jimmie O'Dell, Racing
Manager for Can-Am ATVs at BRP. "I'm extremely
excited I get back to my passion – my love for
racing, and I look forward to rolling up my
sleeves and immersing myself into the world of
Can-Am ATV racing. I've already attended a few
races and have been very impressed by the heart
and dedication our racers and race teams bring
with them to the track each weekend. I accept
the responsibility of feeding that enthusiasm
and making sure everyone involved in Can-Am ATV
racing is equipped with the proper resources to
continue our success. I like to win and I'm very
optimistic that we will continue to learn and
build off our successes, and I predict there
will be many more victories in our future."
O'Dell is an accomplished 3rd generation
professional motorcycle racer and brings over 35
years of off-road racing experience to BRP.
O'Dell played an integral part in Can-Am ATV's
involvement in GNCC racer sponsorship in 2005
and in 2006 he competed in a several GNCCs races
aboard a Can-Am ATV, as well as finishing 2nd in
ATV Sportsman class in the 2006 BAJA 1000 as a
member of the Mike Penland team.
About Bombardier Recreational
Products Inc.
Bombardier Recreational Products Inc. (BRP), a
privately-held company, is a world leader in the
design, development, manufacturing, distribution
and marketing of motorized recreational
vehicles. Its portfolio of brands and products
includes: Ski‑Doo® and Lynx™ snowmobiles,
Sea‑Doo® watercraft and sport boats, Evinrude®
and Johnson® outboard engines, direct injection
technologies such as Evinrude E‑TEC®, Can‑Am™
all-terrain vehicles and roadsters, as well as
Rotax® engines and karts.
|
